• Video Creation
    10 Ways to Make Corporate Videos Work for You
    04 October 2012
    It’s official! Videos are fast becoming the new signature that every business must have to cut through the long clutter of words and represent themselves in a multidimensional manner with the use of the most interactive and engaging medium there...
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  • Content Marketing
    Organizing Teams To Support Effective Content Delivery
    06 September 2012
    Over the last several months, I have found the conversation around content to be slowing evolving from “Why is content important to my business?” to “How do we organize around content delivery?”. The answer to this question lies in the...
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  • Sales / Marketing
    Selling in the Brave New World
    15 May 2012
    Selling is the root cause of all commercial activity. Corporations, individuals, professionals – every one of them is in business to create something that someone would want to buy and pay for it.  Selling rolls the economy. While selling for...
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  • Live Photography
    The Actual Shoot
    13 December 2010
    So, finally we embarked on our week-long hectic schedule to shoot the video at the company’s plant and the sites where their products have been installed. We had a week of long driving hours, very little sleep, sometimes no food...
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  • Miscellaneous
    The Action Begins..
    09 November 2010
    We had been pitching for a large company’s contract for making their corporate video and brand film which would play an important part in their re-branding exercise and induction process. The client himself is really dynamic, passionate, powerful and a...
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  • Web Development
    HTML 5 Vs. Flash
    04 August 2010
    Hearing all the buzz about HTML5 soon being able to push Flash out of the internet scene, can be a sign of changing times to some, bad news to some other(especially veteran flash designers) and a need to upgrade to...
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  • Miscellaneous
    Torrp-it-Up: A brand New Restaurant to Hit Mumbai
    30 June 2010
    Here is the latest in fast food restaurants in Mumbai. This new chain promises a healthy quick and complete meal for people on the go. Check the website here: http://www.torrpitup.com
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  • Design
    Amazingly Photoshopped Images!
    26 June 2010
    Here’s what photoshop can do that genetic engineering cannot! Courtesy: www.funzu.com Sunidhi Garg by Reverse Thought: www.reversethought.com
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  • eCommerce
    10 Strategies to Make Your E-commerce Website a Success
    19 June 2010
    I found this article really useful for people wanting to start their online store. Read it here. E-commerce websites have come of age. As customers realize the ease and benefits of online shopping, the popularity of e-commerce websites have soared...
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